「Monday, March 18th, 1:30 PM.」
The homepages of Penguin Video, YY, Youku, Sohu, and Sina Video all featured a massive promotional banner for the "2013 Orange Technology Spring Product Launch."
A single click would take you into the live stream room.
The camera was focused on the large screen at the launch event. In the center was a bright, eye-catching Orange logo. Beside it was a single line of text: Let Technology Change Lives!
The last time Wang Teng live-streamed the Orange Pad 1 and Orange MagicBook on the YY Platform, the cumulative viewership exceeded 4 million, with concurrent viewers surpassing 2 million.
Because the live stream was remarkably effective and generated immense traffic, the Marketing and Brand Departments decided to expand their live stream promotional channels.
To this end, each of the five major platforms paid Orange Technology a fee of 1 million to host the live stream.
