On the third day, the grape and fruit tea business continued to boom.
The Sun Rose grapes and new style fruit tea greatly increased their influence at Tongcheng College.
As a student of Tongcheng College, if you hadn't heard of these two things, you'd be a head shorter when bragging.
Even in this second-tier college, famous for accounting and economics management, teachers used them as teaching cases.
Chen Pingjiang reduced the distribution of Sun Rose grapes but increased the supply of fruit tea.
He attracted many consignment points in convenience stores and restaurants on campus, and even arranged for student agents downstairs in the dormitories.
With the start of school approaching, he didn't have much time left.
He would have to report to Dongjiang in a few days and needed to earn more money within the limited time.
The target audience for Sun Rose was college couples, and it was priced as a high-end product, which meant it was destined to only catch one wave.
Once students had tasted it and couples had exchanged back-to-school gifts, no one would buy such expensive grapes for themselves.
At this point, it was time for fruit teas like Iced Coconut Grape and Grape Yakult to exert their power, harvesting a second wave of wealth.
New products were continuously being launched.
Pomegranate Grape Juice, Honey Grapes, Pulpy Grapes...
Packaging was updated, adding medium, large, and extra-large cups...
Students were completely overwhelmed by this combination of punches, already begging on their knees and shouting,
"Take my money."
At this time, Tongcheng City still didn't have branded milk tea; it was all sold by small workshops or tea restaurants with small storefronts, with prices ranging from 3-5 yuan.
4.5 yuan worth of "pearls" could be used to make 40 cups of milk tea, and a kilogram of fruit powder wholesaled for only 20 yuan, yet could brew 60 cups of milk tea, which was considered exorbitant profit.
Chen Pingjiang's Little Chen Exquisite Fruit Tea focused on health and no additives, an excellent summer refreshing drink.
"Uncle Grandpa, there are two more fruit stalls over there, also selling grapes. One doesn't have packaging, and the other has packaging similar to ours, but it's only ten yuan a bunch."
That day, when setting up the stall, Zhou Guanghan saw two more stalls nearby from a distance.
They used to sell other things, but today they also started selling grapes.
"Should I go take care of them?"
Don't let Zhou Guanghan's timid appearance fool you; as the saying goes,
"a quiet person can be fierce."
He was always the type who wouldn't stir up trouble but wasn't afraid of it either.
If someone wanted to snatch money from his pocket, he'd be ready to fight.
Chen Pingjiang, nonchalantly, put an arm around Zhou Guanghan's neck, smoking with a grin,
"Idiot, why bother with them? I guarantee you won't see them tomorrow."
"Why?"
"What nonsense are you talking about? Hurry up and unload, customers are coming soon."
The owners of these two grape stalls were local residents who had previously run small businesses at the school gate.
Seeing the grapes selling out so quickly these past two days, they naturally became restless.
The first stall didn't do any packaging; it sold the grapes as they were picked from the field, at the same price as fruit stores in the city.
The second stall specifically bought a bunch of Sun Rose grapes to taste and cursed Chen Pingjiang for being ruthless.
"What the hell is Sun Rose? Isn't this just grapes from Dongfeng Village? Bought for a few cents, then sold for twenty! His heart is black."
However, he was smarter and also got some exquisite packaging, believing that the packaging was what attracted students to buy.
Just as Chen Pingjiang had said, the two stalls didn't sell many grapes that day.
The first one still had a few people, but the second one saw not a single soul.
The two small bosses were utterly confused.
"My grapes taste good, and the price is much cheaper, so why aren't they selling?"
They, not giving up, caught a few students to ask and then couldn't help but laugh and cry.
9 PM, still at the same restaurant on Renmin Road.
Chen Pingjiang, full from food and drink, held a cigarette in his mouth, very satisfied:
"A cigarette after a meal is better than a living immortal. Master Lin Yutang truly didn't deceive me."
"Uncle Grandpa, how did you guess so accurately? Those two stalls didn't see a single soul."
He was like a curious baby, especially concerned about the competitors' situation.
"Want to know?"
Chen Pingjiang rinsed his mouth with beer.
"If you make all the fruit teas tomorrow, I'll tell you."
Zhou Guanghan was stunned.
That was hundreds of cups; he'd have to get up at least at 5 AM to finish them.
He wanted to refuse, but couldn't resist the curiosity in his heart, like a cat's paw.
"I'll do it, I'll do it."
Seeing Zhou Guanghan's expression, Chen Pingjiang straightened his face and leaned in.
"Those who transform me live, those who break me advance, those who imitate me die. People who buy our grapes usually give them as gifts to others or their partners. After all, our price is high, so students rarely buy them for themselves. Over the past few days, everyone who wanted to buy has already bought.
Didn't you see we ourselves reduced our stock? They're still crashing into the muzzle of a gun, aren't they brainless? Now students only recognize Sun Rose. Who would buy your broken grapes that are neither high nor low in price?
If word gets out, classmates might think I wanted to buy but couldn't afford it, so I bought a fake, and it wouldn't be presentable as a gift. The first stall went for the low-end route.
It's fine for students to buy them to eat themselves, but he forgot this is a school where students have strong desires to compare. If classmates are eating twenty yuan a bunch, why should I only eat two yuan a bunch?"
Zhou Guanghan seemed to understand yet not understand, his dark eyes rolling around as he scratched his head.
Seeing Zhou Guanghan's naive look, Chen Pingjiang became patient.
"Grapes are just one type of fruit, and their seasonal sales volume is limited, far less than watermelons and such. The high-end market has been consumed by me. The mid-range wants to learn from me but can't grasp the essence, so they can only die.
They simply don't understand that grapes aren't the key. As for the low-end, there is a way out, but his sales scenario is wrong. If it were in a fruit store, where buyers don't know each other, his business wouldn't be bad, but this is a school."
"So, no one else will come to compete with us tomorrow, right?"
"There will be."
"Damn, aren't they afraid of losing money?"
"Those two stalls bought so many grapes today. If they don't sell them and hide at home to eat them, the whole family will get diabetes."
"Can they sell them by lowering the price?"
"Die."
"What if they also make them into juice to sell?"
"Still die."
"Then they've lost a fortune."
Chen Pingjiang chuckled,
"I couldn't bear to watch, so I helped them out. I'll buy back their grapes at twenty cents a catty and make them into grape juice tomorrow."
Zhou Guanghan looked at his slightly shrewd Uncle Grandpa, a little speechless.
Back at the rented house, after counting the day's revenue, Chen Pingjiang nodded with satisfaction.
After selling at the entrance of Tongcheng College for a full week, total revenue had reached seventy thousand.
Subtracting the cost of purchasing grapes, logistics fees, and packaging fees, the estimated net profit was just under sixty thousand.
There were still three days left to sell, and exceeding eighty thousand would be easy.
Sun Rose grape sales were already less than one hundred bunches a day, but grape juice had become a new growth point.
Besides the direct store at the school gate, distribution points in campus restaurants, downstairs in dormitories, etc., were gaining stronger momentum.
After all, who would want to run outside the school to buy things in the hot summer, or take an extra detour on their way to and from classes?
Every morning, Chen Pingjiang would supply goods to his distributors and strictly stipulated that no second sales point was allowed within two hundred meters, no sub-distribution was allowed, and no cross-regional sales were allowed, otherwise, the agency rights would be revoked.
Although this kind of juice had no technical barriers and anyone could make it by learning, Chen Pingjiang didn't care.
He wasn't planning to sell it at Tongcheng College long-term anyway.
(End of Chapter)
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