A few days later, the three giants of New Era got together and made an important decision—aim for the whole country!
The market in the Zhejiang Province–Jiangsu–Shanghai region had already been developed very well; they couldn't afford to stop moving.
In fact, the plan to move into the national market was supposed to roll out next year, but before that, they had to plan ahead and get a lot of prep work done.
The first task, and also the most important one, was of course funding.
New Era currently already had more than two hundred directly operated stores, each with a very strong ability to suck in cash. Add in the supply channels for hundreds of franchise stores, and the monthly profits were downright shocking.
However, breaking into the national market was not something that could be done with just a couple hundred million.
