Just an hour ago, during a live broadcast of "Desert Survival Law," Jia Yao unexpectedly ripped the hunter's suit, revealing the striking and eye-catching red thermal underwear underneath. The scene had quickly shot to the top of trending searches, leading Arctic People's branding department to immediately decide to sign him on-site and airfreight new products to the filming location.
The assistant director patted Jia Yao's shoulder: "A renowned national brand endorsement rushed to find you, it's the treatment of top-tier celebrities, Jia Yao, aren't you happy?"
"Nobody else has one!"
Jia Yao couldn't muster a smile.
He could already imagine how much of a stir the scene of him tearing the branded clothes had caused an hour ago.
Utter humiliation.
The camera swiftly cut to the sidelines—the manager was pretending to be focused on scrolling through his phone but, feeling Jia Yao's gaze, he coughed tactically: "Well... they offered an enormous endorsement fee..."
