From March Madness to July of this year...
With the friendship established through "World of Warcraft," Lao Yao, knowing the storms ahead, was so decisive and firm in his decision to shield Xiaoxin from the storm.
Moreover, with Schwartz finalizing Qin Yue's cooperation with Coca-Cola in early July...
After the Asian Championship, Qin Yue will also participate with Yao Ming and James in Coca-Cola's promotional activities in China.
To win against Pepsi in the bidding war, Coca-Cola offered Qin Yue a five-year contract with a total value of over 20 million US Dollars, plus a signing bonus of 3 million.
This contract is even larger than the one James signed with Coca-Cola back then.
Because Coca-Cola firmly believes that Qin Yue, who has already signed with Nike, is definitely worth the investment for them.
After all, in a sense, without bidding with Adi and Reebok, Qin Yue received a seven-year bid of 70 million US Dollars from Nike and had franchise income rights...
