Seeing him confused and clearly not understanding, Yang Hongye patiently explained: "You also need a plan for incense making. The main selling point is that the raw materials are rare and valuable, with good medicinal effects. You must strictly control the quantity.
If there's too much, people might suspect it's machine-made rather than handcrafted;
If there's too little, hunger marketing might 'starve' the customers, and they'd simply stop buying from you.
What's more, you should have a clear idea of how much raw material you can get and how much production you can achieve in a month. You can't keep muddling through like this, making a bunch when there's material, and doing nothing when there's none.
Since this is a long-term business, we can't keep randomly stocking and selling like this. We need to set regular and fixed quantities, or else anxious customers will start complaining, affecting our reputation.
