After unveiling the Mi 4's specs and pricing, Lei Jun finally exhaled and let a smile relax his face.
With the audience still buzzing from excitement, he continued:
"Next up—the premium version:
3GB RAM + 32GB storage, 3000mAh battery, 15MP rear camera, 12MP front camera—
priced at only ¥2499 (≈ $344)!"
The cheers erupted louder than before.
"Awesome!"
"Take down Honor!"
"Mi 4 is unbeatable!"
While ¥2499 might sound steep compared to the base model, the crowd understood:
Xiaomi was offering real value—no corner-cutting here.
At this configuration, the Mi 4 was entirely on par with Huawei's Honor 3X in battery, camera, and storage—
But still ahead in display quality, chip performance, and system fluidity.
That edge in hardware and user experience?
Xiaomi's true competitive advantage.
Sitting calmly, Lu Haifeng watched the feverish crowd.
The smartphone battlefield this month was left to Xiaomi and Huawei to duel over.
Next month, it will be China Star Technology's turn.
He noted that the top-tier Mi 4 variant featured 3GB RAM and 64GB storage,
with an even sharper camera setup.
Lei Jun wasn't just trying to compete—
He was gunning to reclaim the market Huawei had stolen.
By the time Lei Jun finished introducing both Mi 4 variants, it was already 9:00 PM.
But the conference wasn't over.
There was still one more product reveal—
The last half hour was reserved for Xiaomi's third surprise.
Haifeng leaned in slightly, curious.
Lei Jun smiled confidently:
"Now, let me introduce our third product—the Xiaomi Tablet!"
A wave of surprise swept through the room.
Haifeng nodded slightly.
A tablet launch made sense for Xiaomi's ambitions—
But he immediately saw the challenge:
Android tablets were fundamentally flawed compared to Apple's iPads.
Poor ecosystems. Limited utility. Oversized phones are more than true tablets.
Most domestic brands releasing Android tablets were fighting a losing battle.
Still, Haifeng had to give Lei Jun credit.
Building a brand ecosystem was necessary.
Even a flawed tablet was a step toward Xiaomi's larger dream.
The crowd stayed hyped as Lei Jun rattled off specs:
"7.9-inch display.
15MP rear camera. 12MP front camera.
2400mAh battery."
"Powered by Qualcomm's latest Snapdragon 810 processor!"
The audience cheered again.
The tablet's configuration wasn't much different from the Mi 4—a supersized smartphone, essentially.
Haifeng shook his head slightly.
A real tablet ecosystem needed more than bigger screens and better cameras.
Android slates would always feel second-rate without a custom operating system tailored to tablets.
Heavy. Clunky. No true productivity.
Why carry a tablet when a smartphone already fits in your pocket?
Still, something about this tablet caught Haifeng's interest.
The Snapdragon 810 was no joke.
Officially released in March, it was only beginning to ship by May.
How did Lei Jun lock down the supply so fast?
Lei Jun was leveraging every relationship—and every bit of Xiaomi's growing influence.
Smiling coolly, Lei Jun continued:
"The Snapdragon 810 processor we used delivers incredible performance.
On our Xiaomi Tablet, it scores over 70,000 points!"
The audience applauded, though with less fervor than before.
After all, while a 70,000 benchmark was decent, it still fell short of the Qinglong 810's might.
Haifeng folded his arms, thoughtful.
Lei Jun's tablet was impressive...
But not enough to tip the scales just yet.