Yan Yan listened to the string of street names and found herself a bit amused.
Maybe it was excessive research that made her feel "engrossed in the mountains" around her.
Haute Couture is a phenomenon-level existence.
Complex craftsmanship, long hours, rare fabrics, expensive accessories, high marketing difficulty, and a small target audience are all apparent challenges.
But beyond these obvious facts, the title of Haute Couture is the highest praise for a brand's aesthetic level, design capability, and production skill.
An extremely rare clientele and prices out of reach for the average person.
The existence of an exclusive and mysterious Haute Couture studio greatly aroused the desire of the "ordinary customer" outside the haute couture circle to explore and purchase.
Even if the brand's Haute Couture Maison is operating at a loss, the lift in brand recognition and prestige brought by the haute couture fashion house cannot be measured by these losses alone.
